1958 Edsel Pacer
£35.00 – £80.00
Printed on 250 gram, quality paper in super hi definition this print features a 1958 Edsel Pacer set into a detail from the first panel of Hieronymus Bosch’s triptych The Temptation of St Anthony.
While its roll-out was highly publicized in the fall (autumn) of 1957, the 1958 Edsel is best known as a marketing disaster for Ford. The Edsel was saddled with quality and reliability issues from the very beginning but its price was just too much: It started at $2,500 and topped out at $3,800, which was much more expensive than other Ford models at the time. Basically an expensive Ford, it didn’t look like a good option for most consumers and despite being among the best-selling 1958 Edsel models, the Pacer was discontinued at the end of 1958. A glorious flop…